Design

What Kind Of Web Designer Are You?

Recently my boss proposed revising my current job title, and asked for ideas. We have taken some time to look into new titles, and it proved difficult to pinpoint.

Alicia Scheiferstein

October 8, 2018

How Website Design Can Reinforce Your Brand Culture

A large part of RedTree’s Discovery Phase is learning about who our clients are. We’re not talking about scratching the first layer of paint. We want to dig in through all the layers of paint and old wallpaper to...

Meesha Gerhart

September 24, 2018

What is Web Design?

Most definitions of Web Design begin and end with a list of technical elements, but the science of web design is rarely enough to move the needle in any meaningful way. The technical elements of web design are important,...

Meesha Gerhart

August 23, 2018

Why you SHOULD Hire a Web Designer in 2018, or any year…

RedTree has a wide range of clients from one-person businesses to larger long-standing family-owned companies. Regardless of their “type”, they all come to us to create a website or update their current one. I realize this is obvious as...

Alicia Scheiferstein

August 1, 2018

The New eBook

I’ve been seeing around new interactive designs for online writing. Not just a landing page to PDF download or eBook, but instead an interactive option that deviates from the heavy download option. It started when I was looking around...

Alicia Scheiferstein

July 5, 2018

How many clicks does it take?

Have you ever seen the old cartoon of the boy asking the owl, "How many licks does it take to get to the center of a Tootsie Pop"? Every time we look at a website we ask a...

Meesha Gerhart

June 21, 2018

Decrease load speed on your WordPress website

Meesha Gerhart

May 10, 2018

The Progression of Interactive Graphics

Slowly movement has been made towards more in web graphics. More illustration, more animation, more video, more dynamic interactive content. This is the obvious path because as the ease of making such content increases, so does the output. Software...

Alicia Scheiferstein

April 26, 2018

Innovative Design and User Experience

Could putting user experience first, even a little bit, temper the creativity or innovation in a design? If you threw out the consideration of the average user and just went wild to create something truly unique, when you circled...

Alicia Scheiferstein

April 26, 2018