Design

The Importance of User Research

User experience or UX design has risen in popularity in recent years despite it’s always having been an important part of the user centered design process. This notoriety has increased its use by companies and organizations of a much...

Items needed to start a website

We understand the a website redesign can be overwhelming, especially if your looking at a blank canvas. Start with these two simple items and it will start you on the right path.

Using Animation Effectively on Your Website

It's important to carefully consider which elements on your site should animate. If everything moves, users can become confused, overwhelmed, or annoyed. Here are three questions to ask of your website animations.

Outdated Design

Here at RedTree we live, breathe and eat design. It's in everything that we do because it is so important. I’ve been talking about the importance of keeping your website up-to-date for 3+ years. Three years ago this might...

Site Architecture & Navigation Tips

One of the issues we work with our clients on most often is their site architecture. This, in its most simple definition, is the organization of a website. This organization is most obvious in a website’s navigation. The user...

The Benefits of Mobile-First Design

Giving your site’s mobile experience more consideration can help to simplify and strengthen your website’s overall user experience. Here’s how.

Not Speaking to Your Audience

Your website can make or break your business. It’s your storefront, lead generator, brand ambassador, sales assistant and more. Companies invest heavily in their sites. So why do so many still fall short?

Considering Your User

A big part of our process when working with a client is getting to know them and their business. We work hard to get as specific as possible with their goals and messaging, however, it is as important for...

3 Tips for a Competitive Mobile Web Experience

If you still consider the mobile experience of your website as secondary to the desktop experience, think again. If customers can’t access your website quickly and easily on their phones, you might be losing business.

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